Transforming Clean Water Technology
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Friday, July 13, 2018
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In a water testing laboratory at the University of Massachusetts, a
researcher has identified the technology that can remove contaminants from
water more thoroughly, and less expensively, than similar products already on
the market.
Following her discovery of a method that uses electricity to create a
reaction to purify the water, Julie Bliss Mullen, a doctoral student in civil
and environmental
engineering, teamed with Leverett native Barrett Mully to found Aclarity, LLC,
a company they believe will be offering a scalable technology that allows water
in a small bottle to be cleaned as easily as the water in a specific household
sink, at an entire home and, eventually, for a whole city or town.
“This can be a transformational technology to clean water better than
anything out there,” Mully said.
Aclarity, founded in 2017 and already developing under-the-sink prototypes
to clean water from a faucet, won the $26,000 grand prize last year at the
Innovation Challenge at UMass, a program of Isenberg School of
Management’s Berthiaume Center for Entrepreneurship, and recently took second
place at Valley Venture Mentors Accelerator program, and with it a $27,500
award.
Innovation Series
Now, Aclarity is being highlighted by the Innovation Series, a
PeoplesBank-initiated program that aims to bring more attention and publicity
to local startup companies.
While the Innovation Series doesn’t come with cash prizes, Matthew
Bannister, first vice president for marketing and innovation at PeoplesBank,
said that the bank looks to not only promote the work of these companies, but
inspire other entrepreneurs.
This is being done by the filming of interviews Bannister does with the
company founders and then putting these three- to four-minute segments, also
featuring footage of the entrepreneurs at work, on the bank’s website and
YouTube. Each gives an understanding of how the companies created their
concepts and their potential to be successful.
“We hope at the end of this will be a little bit of a guide for entrepreneurs who are setting out on the road,” Bannister said.
So far, Bannister has recorded four of the six in the planned series,
spotlighting success stories from Valley Venture Mentors. In addition to
Alcarity, the series includes AnyCafe, Inc., which has created a sort of K-Cup
for a travel mug, and New England Breath Technologies, which allows diabetics
to diagnose their glucose levels by breath rather than pricking their skin. The
fourth segment is an overview of Valley Venture Mentors.
Before this, a lot of the innovation focus at PeoplesBank was for internal
use or for customers, such as fingerprint identification and being able to
photograph checks before they are deposited.
“What we wanted to do was to get involved in promoting innovation outside
our walls,” Bannister said.
A Company Launches
Mully was a teaching assistant for an entrepreneurship class as he pursued
his Master of Business Administration at
Isenberg when he met Mullen and found out about what she had learned while
doing work in the E Lab II building.
“This is where she discovered the technology,” Mully said during a recent
interview in the building.
“I thought a universal water purification platform could be a feel-good
product,” said Mully, who is now full-time chief operating officer for
Aclarity.
Existing technologies include the carbon filter, ultraviolet light or
reverse osmosis.
Mullen’s technology kills pathogens, treats toxic organics and removes
metals through electricity, and, if available, could solve the Flint, Mich.,
water crisis by providing a treatment option that conserves resources and
energy, as well as not requiring all treatment to be done at a centralized
location.
A portable prototype even went to India with Chancellor Kumble Subbaswamy,
where he demonstrated it in a rural part of the country using solar power.
Mullen, who is still pursuing her doctorate, continues to do validation and
testing, and gathering hard data.
Bright Future
Birton Cowden, director of New Venture Development at the Berthiaume
Center, said Aclarity has a lot of the ingredients for success, including
projectable technology, founders with knowledge of what they can and can’t do
and identification of the right industry partners.
Mullen and Mully participated in a summer accelerator in 2017 when the team
was paid $5,000 to stay on campus and was given space for their work. Aclarity
still has space at Berthiaume.
“We continue to try to help them reach their goals,” Cowden said.
While a proven prototype, Mully said Alcarity still needs to understand any
barriers to its successful implementation.
The company is collaborating with a major corporation already involved in
applications and Watts Water Technology Inc., which will independently test the
viability. The plan is to work with the company to bring it to the residential
market, targeting homeowners initially, and will sublicense technology to them,
and then can begin scaling up. Aclarity has received federal and state grants
to do pilot sites, Mully said.
UMass owns the intellectual property, and Aclarity is going
through the licensing process and has a patent pending for what Mully calls the
“secret sauce” that is used in the product.
Aclarity has raised more than $150,000 through grants and other programs,
including a state grant from the Massachusetts Clean Energy Center for $65,000
for product development.
It also recently got $225,000 from the federal Small Business Innovation Research, which will allow
Aclarity to move into the Institute for Applied Life Sciences building, a more
formal setting for the continued work.
In six to 13 months, Mully said there is a need to raise $2 million to $5
million, then to get $10 million to $50 million in capital. If all goes well
with grants and potential partners, Mully said by the third quarter of 2020,
Aclarity’s product will be sold.
“That’s when it hits market for residential customers,” Mully said.

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